Case Study Assignment

Photography 210
Scott Groller
Spring 2018

Case Study
Due: Wednesday, April 25th

The purpose of this assignment is to force you to seek answers to questions from somebody you respect, and to establish a connection with a potential colleague. Identify a person working in the wedding industry who you feel can offer valuable insight into and perspective of wedding photography. Interview this person and collect their answers and your thoughts into a 2-page paper which will be shared with the class.

In order to provide a basic platform from which to build your questions, I would recommend that you consider the following:
Simple basic questions are useful in establishing who and what and where type answers.

People love to talk about themselves, people love to tell stories, people love to feel smart, and people love to talk smack. Ask questions which allow for all of this.

The business is always changing. Ask about change and how they see this affecting their business. What is coming?

Some people are willing to talk about their success.

People enjoy feeling like they are able to help. Asking for tips or advice may allow for this kind of answer.

Come up with some ideas of your own. Ask your own questions.

Your grade will be based on the following:

Fulfillment of the assignment in both form and concept – 33.3 pts.

Gaining a solid sense of the subject’s perspective on
the business of wedding photography – 33.3 pts.

Proper formatting and presentation – 33.3 pts.

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